· Create / edit
blogs, articles, website content and email newsletters for the company
· Create
compelling content / snippets for marketing collaterals - case studies,
brochures, social media etc. as needed
· Write clear,
persuasive, original copy
· Editing & proof reading content copy
written by marketing or technical team
· Use SEO
guidelines to create content copy for web
· Analyse content
performance and make recommendations on content, to improve effectiveness of
web content, articles, etc.
· Provide support
to marketing team members on online or offline promotions
· Provide inputs
to the graphic design team to create infographics and other product related
images/animations
Roles
as a Technical Writer in Sage:
· Use copywriting
& content writing skills for developing engaging marketing collaterals
including –
Brochures, Case
Studies, White papers, Press Releases, Infographics, Webpage Content, Business
Blogs.
Social Media
Content Creation – LinkedIn, Twitter, Facebook, Google Plus and other social
media platforms.
Assisting in
Email marketing and Newsletters with Mail chimp
·
Creating, Editing & Producing Technical and Animated Product Videos
on software tools such as – Powtoon | Camtasia | Demo Builder (Optional)